The CONNECT CATALONIA event, co-organized by the Catalonia Trade & Investment Agency and the Los Angeles Area Chamber of Commerce, brought together business leaders from both Catalonia and the greater Los Angeles Area to discuss trade and investment opportunities. The event featured a showcase of the newest infrastructure projects in Barcelona which are relevant for stakeholders in California, and provided an opportunity for attending businesses to connect with the Catalan tech firms participating in the trade mission.
Minister Mas-Colell also participated in an evening event organized to promote the Catalan audiovisual sector, HOLLYWOOD/BARCELONA, an open gate to creativity and industry, organized by the Catalan Institute for the Cultural Companies (ICEC). The event featured several presentations and a conversation between ICEC Audiovisual Area Director Marc López, Minister Mas-Colell, director/producer Brian Yuzna, and Catalan Film Academy (ACC) President Isona Passola.
During the trip, the Ministers were accompanied by other government officials including the Secretary of Foreign Affairs and the European Union, Roger Albinyana, and the Delegate to the United States, Andrew Davis.